Web
Usage Plots
Most common reaction: "Wup, What the Hell is That?" Web
Usage Plots (WUP) was my graduate
project in, um, graduate school. Its an advanced website visualization
tool designed to visually display a website usage using Multidimensional
Scaling as a basis to create (or more accurately find) psychological
distances between webpages, thus describing and logically mapping
a general 'users' view of a website. Most common reaction: "Stupid
Geek". Thank you. Check it! Below is
a better explanation. To see some dull site statistics, go
here.
Ok, seriously
A quick synopsis of what you will see. Web Usage
Plots are a scatter plot of the pages on this site. The distance
between each page in the plot is the pyschological distance the
site's users correspond to each page relative to the others.
For example, if people only go from page 'A' to
page 'C' and never associate page 'B' with either 'A' or 'C', the
distance between 'A' and 'C' will be relatively small (closer and
therefore a high association) while the distance from 'B' to 'A'
or 'B' to 'C' will be a relatively larger distance (and therefore
a lower association). Rollover the point in the scatter plot to
see which page it represents. Its less complicated then it sounds.
Enjoy! |